Thursday, October 27, 2011
Credit Scores 2.0
Fair Isaac, long known for the analytical FICO credit score, is turning their data analytics skills towards the health sector. I think the concept is interesting, given the predictive nature of even the simplest financial transactions, but I certainly share the concern about using this kind of data for determining insurance rates. It definitely breaks down some major information asymmetry barriers, but is it for the better? What do you think?