Saturday, December 10, 2011

Insights from Revised Education Sector Network Diagram




(click the network diagram image to change node focus)

For our final network diagram of the education sector, our team’s goal was to create a true bipartite diagram mapping key education sub-sector industries against the involvement of our individual companies and their competitors. We then employed a node layout that helped to identify the relative positioning of the sub-sector industries. Node size is determined by number of connected edges (we initially attempted sizing nodes by sub-sector industry revenue but Institutional Delivery at $456B unacceptably skewed the scale). This more focused approach resulted in a far more useful visualization of the education sector, and led to the following insights:

  • The relative size of eLearning/Collaboration shows its current and future importance in education work. It is clear that if universities do not adopt eLearning methods, they risk being marginalized (as the eLearning node did not even exist 15 years ago).
  • There are relative groupings of several education sub-sector industries, in particular the more traditional industries of Traditional Publishing, Physical Distribution, and Retailer.
  • There is a strong relationship between companies and organizations engaged in Institutional Delivery and eLearning / Collaboration.
  • Digital Publishing is primarily made up of companies that are in Traditional Publishing.
  • Sub-sector industries on the periphery include Devices and Education Policy.
  • School Management and Testing/Assessment include nearly the same companies. If a particular company is in one but not the other, it would be a natural area for them to expand their operations.
  • Testing / Assessment have fewer players, indicating a dependence on governmental policies (i.e. if a policy shifts or a new technology allows a policy shift, companies in that space may need to rapidly update their product offerings).

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