Tuesday, November 15, 2011

Dwolla - a new way to pay


This article is directly relevant to the project on electronic payments. Dwolla is a new company that enables electronic payments the same way that PayPal does, except they undercut PayPal in their pricing models. Dwolla only charges $0.25 per transaction. Credit-Card companies are side-stepped completely. This service can be used for person-to-person payments, B2B, and B2C. This seems like a radical departure from the current payment network that uses credit cards and creates wasted and enables fraud. Using Dwolla essentially connects everyone’s bank accounts, so payments are easy and instantaneous. It will take some time for Dwolla to grow their network and get merchants to accept payments, but a solution like this feels inevitable.

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